Role: Creative Director

In Collaboration with CNC Agency

Breaking news! ALDI is now on Uber Eats. 🛒✨

CNC partnered with Uber Eats and ALDI USA to celebrate the launch with a newsstand-inspired activation across New York, Miami, and Chicago.

The multi-market experience brought both brands to life through immersive, co-branded spaces featuring photo moments, exclusive snack bundles, and exciting giveaways. Guests could step inside a giant Uber Eats bag surrounded by ALDI stripes, play the custom claw machine, and grab limited-edition products from a retro-futuristic kiosk complete with dynamic screens.

Strategic influencer partnerships and in-app integrations amplified the launch.